Timelines are simply a series a checkpoints designed to encourage active participation by all parties involved.

While deadlines are date oriented, timelines offer flexibility within that window, committing the client and artist to complete certain tasks within a measurable timeframe (i.e., artist’s revisions should be completed within three business days of client’s request).

Similar guidelines are encouraged for the client in order to prevent lulls in project development due to lack of timely feedback or other factors.